Hello.
I'm Bethany Lankin.


I create highly usable digital products to help businesses delight their audiences.

Form fields for property information filled in by insurance agents.

SingleSource

Will pre-filling forms with API-sourced data help agents complete quotes faster?

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Collage of screens showing the product compare feature.

Product Compare
A new feature allows easy comparison of features between products and the ability to request quotes on multiple products.


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Collage of the search and filter features on web and mobile platforms.

Search and filter

A new way to filter product search results.


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Collage of the global header redesign on desktop and mobile platforms.

Multinational Global Header

A multinational company wants a consistent look for each of its websites without sacrificing usability at the country level.


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